The eCommerce concept has been around since the mid-90’s. Many companies use it intensively as a lifeline for generating online revenue but many more shy away from it. Those that don’t utilize eCommerce feel their business is either not ready for it, or they find it overwhelming to set it up and manage it. Nonetheless, eCommerce has proven to be the most successful and profitable “locations” for businesses. Instead of being confined by a physical location that is geographically confined. A boundless virtual location and a limitless clientele opens up for you. With eCommerce, the sky is the limit!


In a physical shop, there are many factors that contribute to the shop’s service, the worker’s attitude during that specific time, the difficulty in reaching the store, browsing through their layout, supplies in stock and the space of the shop. In an online shop, these factors are reduced and become more predictable and standard. Out of thousands of benefits having an online store, please find few below.

Reliable Supply – More Convertions

Reliable-Supply If the shop does not have any of the items in stock, a physical shop requires the customer to go back again in a few weeks without a true confirmation, or that can encourage the customer to try out another business. However, an online shop will inform you of the exact date the items will arrive at the store, with a reminder in your email and customers don’t have to physically visit the shop to get the items since most online shops offer delivery straight to your home or office.

Standard Customer Experience

Everyone has bad days. The helpers of the shops aren’t invulnerable to bad days too. Customer service, the sales people’s education, intelligence, language; there are so many things which can lead to a bad customer experience. With an online store, the customer experience will follow same procedure yet it does not require the helpers to show genuine face-to-face emotions, eliminating the necessity for a cheery disposition despite having a bad day, and will be available 24/7. customer-experience

Freedom of Selling

freedom-of-selling It is difficult to keep all the stock in store, most of the stuff is sitting in storage areas where potential customers can’t see them and the ones you put on display are not necessarily the items that the customer is searching for. With e-commerce, there is no fear of missing a single item that the shops sell as they are all displayed right in front of customer in neat and even rows and columns. Furthermore, e-commerce websites provide a search function for easy browsing. If a customer needs something in blue, he or she can type in the word blue and hundreds of blue items will appear.

Easy Fast and on the go

To shop in physical shops, customer needs to make a commitment to go to the shop and browse. This trip could literally consume the customer’s entire day. Since the internet is so convenient that it is quite realistically at the tips of your fingers, shopping at an e-commerce website requires only minutes of a potential customer’s time. In fact, they can just shop on their break times without even leaving the workplace, saving their time while relaxing at home. easy-fast


While shopping at e-commerce websites poses a risk as some shops may be scams, you can get great deals and great service without having to leave your chair. All this requires is a little bit of research, some common sense, an internet connection and an online account.

Contact CGmentor to discover how we can help you enhance your current end user/customer experience. Click on Request a Quote (tab on right side of the page) for a free consultation. Or, send an email to or call 1-800-891-1936.